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Help Boost Your Search Engine Rankings


If you are a webmaster, chances are that you already know the huge role that search engine optimisation can make in the success and failure of your business. In this industry it is often said that content is King, and while this may be so there are so many webmasters out there that are also drastically underestimating the importance of title tag optimisation. Actinic SEO makes use of this to optimise your page and boost its rankings.

At this point, you are doing one of two things; either you're nodding your head as if you just learned something or you are wondering what in the world title tag optimisation could possibly be. It sounds complicated but it's really not - it just means making the best of your title tag as far as search engine rankings are concerned. If you don't know already, the title tag is the message or page title that appears in the top left corner of the page on Internet Explorer or another internet browser. Sometimes it contains keywords, sometimes the company name or genre. Failing to make proper use of the title tag is a waste of space on a page, as it can easily be optimised with a good company name and/or slogan and a keyword or two.

It is easy to think that the title tag is one of those things you don't have to bother with but that is not so. The title tag is what shows up in the Search Engine Rankings List and that is often what entices people to click through. By changing your title tag to something catchy and search engine and user friendly you can pick up that much more search engine based traffic which makes your actinic SEO more effective.

If you want a really great title tag, you can make use of the content that you are placing on that page as a guide. If you are managing a wedding site and a page had an article on it about wedding favours, your title tag could say 'Fabulous Wedding Favours for your Tropical Destination Wedding by XYZ Favours Company' or something to that effect. It includes both keywords and the company name and a hint as to what the content of the page is going to be about. Actinic SEO can accomplish this for you.

Don't underestimate the power of title tag optimization to boost your search engine related traffic. This is targeted traffic from people who have a purpose on your site - don't waste it, put Actinic SEO to work.

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